Phister & Philina – a quirky universe

Phister & Philina is a Danish children’s wear brand established in 2004. It is a part of the Pure Kids family. The brand is characterized by a warm and playful spin on the Nordic aesthetics.

At Phister and Philina we create styles with a great fit for everyday play with sustainability in mind.

With a passion for prints and colours, Phister & Philina celebrates children’s way of thinking.

Our universe allows a sneak peek into their funny and quirky world where curiosity, creativity, quirkiness and optimum quality are the order of the day for us.


The brand is for children aged 0-10 years. Therefore, the materials and colors are selected to meet children's need for warmth, softness and durability, just as we strive to produce most of our collections in organic materials. Phister & Philina's designs are based on optimum fit that allows room for movement and comfort.


Go to Phister & Philina's webshop here

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